Auction

Saewool Auction Market

Saewool has been committed to growing alongside its customers since completing the egg distribution center in 2022. To ensure fair market transactions of eggs, we are leading efforts to improve the distribution environment, promote the egg industry, and boost the local economy, by establishing an egg auction house.

VISION

“The Egg Auction House will establish a safe and stable egg grading and packing (G.P.) center in Miryang City and the Gyeongnam region. This initiative aims to increase farm income, enhance the local economy, and provide secure transactions for consumers through effective egg grading and auction functions.”

01

ComfortㆍEnjoyment

  • Parking Space
  • Maintain Hygienic
    Environment
02

TrustㆍConvenience

  • Various Assortments
  • Efficient Transaction
    Methods
  • Reasonable Pricing
03

Differentiation

  • Branding
  • Activation of
    Quality Certification
04

SafetyㆍSecure

  • Collection of Cold Chains
  • Safety Inspection System

Development Goals

  • Establish a support system for production farms

    Establish a support system for
    production farms

    · Establish a farm guidance and support system
    · Ensure quality uniformity through OEM feed supply

  • Establish a nationwide network for
    egg distribution

    Establish a nationwide network for
    egg distribution

    · Network nationwide egg distribution
    · Establish an egg distribution hub centered around Miryang

  • Implement a safe and secure
    “Miryang Egg” marketing strategy

    Implement a safe and secure
    “Miryang Egg” marketing strategy

    · Branding of “Miryang Egg”
    · Consumer Marketing Based on Safety and Security
    · Direct Supply System Centered on Major Demand Sources
    · Establishment of Egg GP and Vertical Integration of Layer Farms, including Development Goals for Scaling and Specialization as Distribution Entities, and Roles as Marketing Entities

Growth Strategy

  • Establish Egg Distribution Hub

    Establish Egg Distribution Hub

    · Establish a large-scale distribution hub in response to the trend of specialization and scale-up of producers
    · Secure market negotiation power and cost-saving competitiveness by consolidating raw eggs
    · Secure a systematic logistics management system as a regional and wide-area distribution hub

  • Commercialization of high-quality, safety-oriented eggs

    Commercialization of high-quality, safety-oriented eggs

    · Aim for a safe production system from the production stage by establishing related guidance and support functions
    · Establish systematic egg quality and safety management functions such as washing, inspection, and hygiene
    · Operate an authorized certification system, including grading, eco-friendliness, and HACCP certification

  • Stable business system through farm organization and regional cooperation

    Stable business system through farm organization and regional cooperation

    · Establish an autonomous and self-reliant decision-making system by organizing a shipping association of farms using the service
    · Establish a cooperative business system through transparent disclosure and consultation of market and operational situations from the planning stage
    · Establish a cooperative system of product organization and regional organizations to respond to risks of rapid market fluctuations

Quarantine

  • Implement and inspect quarantine within the farm, between farms, and between farms and centers
  • Isolation, control of transportation (personal and physical), disinfection (sanitation), vaccination
  • Continuously monitor and rapidly respond to OIE Class 1 diseases (AI, ND)
  • Search for and prevent egg production decline diseases (IB, EDS, LPAI, MS, MG)

Hygiene Management

  • Continuously monitor and inspect egg distribution centers for HACCP implementation
    - CP and CCP inspection for hazards (physical, chemical, biological) at each processing stage
  • Continuously monitor and inspect HACCP implementation by product in egg distribution centers
    - CP and CCP inspection for hazards (physical, chemical, biological) at each processing stage

Salmonella Control

  • Inspect and block main contamination sources within farms (chickens, henhouses, equipment, facilities, egg rooms, etc.)
  • Inspect and block main contamination sources within distribution centers (facilities, equipment) at each processing stage
  • Inspect and block main contamination sources within production facilities and equipment within distribution centers